What’s in a Name? The Scoop on Connected Health

Some of the buzzwords surrounding healthcare for 2014, so far: eHealth, telemedicine, wireless health, mobile health. Seeing a trend? While the fancy names and technologies are grabbing the [...]

3 Tips for Fostering New Ideas

Where do good ideas come from? Are ideas born from an epiphany that wakes you in the middle of the night? Or after hours of pouring over analytics and big data? While it may feel as though [...]

3 Communications Must-Dos to Weather Google’s Latest Shift

Google has long been the lead in search; however, professional communications consultants continue to be bewildered by it. Planning content that is “on message” that also performs [...]