Media Relations Projects

Cancer Support CommunityRebranding to Create and Unveil the New Identity

In July 2009, the headquarter offices of The Wellness Community (TWC) and Gilda’s Club (GC) joined forces to likely become the largest professionally-led network of cancer support worldwide.

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Prostate Conditions Educational CouncilStrategic Counsel to Broaden Awareness and Reach

In order to support the volunteers’ valuable efforts, JPA worked with PCEC to develop an online PCEC Volunteer Toolkit.  Additionally, JPA works to broaden awareness and reach of the organization and generate greater visibility among key audiences.

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Advancing Excellence in America's Nursing HomesCreating a Comprehensive Communication Strategy

JPA was selected in a competitive bid to develop comprehensive communication messages and craft a communication strategy to guide the coalition as it moved into year three of its campaign.

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Melanoma Research FoundationGenerating Greater Visibility

Through proactive efforts, JPA has been successful in securing top-tier media interviews with MRF spokespeople.

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Promoting the Role of Certified Nurse Midwives

Because of the pervasive lack of consumer understanding regarding midwifery care in the United States, the American College of Nurse-Midwives (ACNM) sought a public relations agency to raise awareness of the role of certified nurse-midwives (CNMs) and certified midwives (CMs).

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