Media Relations News

Bridging to Better Health Science Communication

PR professionals, as influential bridges between scientists and media, must also be active partners in improving the quality of health coverage.

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Breanne, Saara and Sarah USA Science and Engineering FestivalAwe Inspiring Health & Life Sciences at the Biennial USA Science & Engineering Festival

JPA Healthcare staff had a glimpse of our future through the lens of more than 1,000 engineering and science experiments and advances displayed at the biennial USA Science and Engineering Festival. The experience inspired this blog.

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The wonders of healthy competition

As the JPA Annual Step Challenge comes to an end, what have we learnt from this healthy competition about healthy habits and behaviour change?

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Sample infographicCreating a Compelling Infographic

Infographics are a great way to present your organization’s key messages in a new, visually compelling way. But what are the components that make an infographic successful?

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NEHIJPA Supports NEHI – Winner of JPA’s Mass Innovator Competition

In the spirit of Thanksgiving, JPA is grateful to play a small part in helping the enormous healthcare community in Massachusetts. We are surrounded by so much innovation, talent and passion, and we’re excited to give back, as we announce NEHI as the winner of our Mass Innovator contest.

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Letting the Cat Out of the Bag: The Right Way to Use an EmbargoThe Right Way to Use an Embargo

Embargoes were created to give reporters an even playing field and give them time to be thoughtful around reporting on complex stories. But when embargoes mistakenly break in advance or other issues arise - as they frequently do - how do we effectively navigate the environment?

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Healthcare Business Women's AssociationStanding out on a Speaking Panel

HBA’s recent foum on healthcare innovation gave Massachusetts healthcare business leaders an opportunity to shine.  See who provided the most memorable moments and best examples of how to stand out on a panel.

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Three Tips for Improving Communication to Women

The “War on Women” is diluting the focus on women’s health issues. How we can improve communications towards women?

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Ingredients of Viral Success

This week clients have most likely been asking their PR consultants the same question: can we do a video like KONY 2012 to get our message out to millions?

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