KOL Relations News
One Size Does NOT Fit All
When it comes to patient communications across cultures, don't let your message get lost in translation.
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A Six-Time NBA MVP Explains Why the Winning Formula Must Include PR
Not every leader understands that winning is the number one priority and public relations is often a close runner-up. But it’s a message that is beginning to gain momentum.
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Pharma and Patient Communication
Recently, representatives of leading pharmaceutical companies gathered in London at the 2011 Pharma MedComms World conference to discuss major challenges in conducting medical communications in the pharmaceutical industry.
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EMCC – Promoting Dialogue on Access
JPA had the great opportunity to attend the European Multidisciplinary Cancer Congress (EMCC) in Stockholm, Sweden, which is concluding today.
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JPA Honored With Communications Awards
The JPA team is excited to share that we have received six different awards for our client work in four separate competitions.
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2011 Annual Meeting of the American Society of Clinical Oncology (ASCO)
Once again, the city of Chicago hosted the leading minds in cancer care, as thousands of researchers, health professional and advocates convened for the 2011 Annual Meeting of the American Society of Clinical Oncology (ASCO).
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Rules of Social Media Engagement
As many organizations branch out further into the digital communications realm, moving beyond their corporate blogs and onto other platforms, it is critical for their representatives to be mindful of the basic rules of engagement when joining the online conversation.
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Engaging Online Influencers: Building and Measuring Audiences
Slides from our PRSA presentation on how to identify Who and Where the key influential voices are in social media, and How to engage.
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