01/09/2017  |  Posted By: Ryan Wenk

Looking for some simple ideas to help your digital content reach more people in 2017? Here are a few tips you should work into your earned media strategy to help boost your campaigns for the new year. Implement these strategies to increase your social engagement today!

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11/28/2016  |  Posted By: Joe Capobianco

As storytellers in the health field, we tend to focus on “the typical patient” when bringing a new topic to light in the media. Take for example eating disorders. In most articles, you hear about the young teenage girl struggling to stay thin. But what about the men? Is their story being told?

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11/17/2016  |  Posted By: Lilly Stairs

Last week, I had the opportunity to attend MassBio & Sanofi Genzyme’s event entitled “No Borders: A Conversation on Global Humanitarian Programs.

The overarching theme resided in the notion that we cannot simply ship free drugs abroad and call it a day. Biotech and pharma companies must work collaboratively with key stakeholders to help underserved communities build sustainable healthcare systems.

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11/11/2016  |  Posted By: Patrick Brady

Initial analysis from JPA Health Communications

What will health policy look like during the Trump Administration? Trying to understand what President-elect Trump will do about healthcare—an area in which he gave just one speech—is not easy. But, combining his statements from the campaign trail with the plan put forth by Republicans, provides some signals. Here are our thoughts just days after the election:

Obamacare

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